Case Study

Chicago Display got its start by helping the Hostess Twinkie become a household brand name.

CDM was founded in 1946 and landed its first big client, which at the time was Continental Baking. Our team was tasked with enabling Hostess to successfully offer the Twinkie year-round instead of only when bananas were in season. CDM developed new merchandising techniques and solutions to boost sales throughout the year and the rest is history!

During our 70+ year partnership, CDM has evolved its services and operations to meet the needs of Hostess. A custom catalog featuring more than 120 SKUs of displays and merchandisers has been utilized and supported by the creation of CDM’s online ordering platform to fulfill their average of 14 orders every day.